Funny you should ask. Our Medieval swordmanship group actually went to see that movie together: twenty-or-so big, bearded guys (some with suspenders) and not-so-big, beardless and some quite smokin' ladies, all wanting to see some bang for their buck.
I think the general conclusion was that the swordfighting was better than in most Hollywood movies, but there was still a measure of showing off. I'll have to see the movie again, though... it's been years.
Plus, the big, funnily speaking blonde guy who gets wasted with an arrow through the neck: He's a Finn.