The ad owns, and I love how willing Kotex is to make fun of itself, because they sure as shit are guilty of the things in that commercial. But yeah, the whole U by Kotex thing makes me as a feminist happy.
What makes me less happy is that the original commercial used the word "Vagina" which is, you know, where the product being advertised goes and where it is used. 3 major networks rejected it. When they resubmitted the commercial with the euphemism "down there" 2 networks still rejected it. They had to completely remove any reference to where Kotex products are actually used.
Meanwhile, condom ads, Erectile Dysfunction medication ads, and fucking Enzyte have no problem repeatedly referring to dicks.
edit: just referring to dicks all day long.