why dont they care about the frog suit.... frogs are living creatures too peta!
And if I recall frogs and other amphibian populations have been declining in recent years too. So, you'd think anyway, it would make them great poster boys for PETA.
I imagine a furry little racoon dog plucks the heartstrings, and hit counters, a bit easier than a slimy swamp dweller though, at least where the general population is concerned.
And really, all they are going for is attention, as always. Mario has been wearing the tanooki suit since 1988 without them commenting on the thing at all. But now, with the release of super mario 3d land, he's back in the headlines in the suit and on everyone's mind, which peta are clearly using by association. When I search the games title in google, they come up first in result 8.