(broken out because SO MUCH happened in between)
it was not meant to say that $80 is an unfair price (in fact, it was a commentary on "whales" and the idea of bilking a few individuals for as much money as possible because they're vulnerable to such tactics, even if they may not realize they're being exploited.
The reason that gaming companies target the whales is because, well, that's where the money is. As the current real-life economy works to eliminate the middle class and push everyone into either "poor" or "rich," gaming companies are obviously not going to target poor people to make back their money, so they are going to design their money-making mechanics to appeal to rich people. However, it would seem insensitive to say, "Pay $200 to unlock every skin for every character," so instead they gate this content behind something like loot boxes, "...which can totally be unlocked with credits earnable in-game," except that earning it with in-game playtime might average out to literally more time than it's worth, depending on your wage.
...And that's the real thing, here. Everyone
could spend the same amount of time working to unlock this "paid" content solely using in-game currency (which basically translates to $time) BUT because everybody's time
outside the game varies in value, a person who gets paid 10x more for their IRL time is assumed to also be 10x more likely to cough up a microtransaction or two (or more), and so they are the ones who get courted once the IRL marketplace opens up.
I can't legitimately blame them for this, because a game is ostensibly made with the goal of making money, and so must cover itself with whatever honey the most currency will stick to, but unless the gameplay is literally "Cover yourself with honey and roll around in paper money simulator 2017," then I can and WILL blame them for money generation techniques that disrupt gameplay. If I see someone walking around with only 30 hours of playtime wearing a full set of items that would normally take 10-15hrs playtime each to acquire, I'm
not going to think, "Wow they must be an awesome player," I'm going to think, "Guess who just got a new credit card!"
--Patrick