Even if we step away from the DCCU/MCU comparisons (which I do agree with
@fade), this movie has a lot a problems just as a DC property. 3 trailers in and all we've gotten from it is "U R stupid and
not a true American an alien." "No, U R stupid!" *punchpunchpunchpunch* I'm really hoping against hope that there's more build-up, but right now they're having us believe that the two paragons of the DCU are going to just hit each other because
there can be only one?
But the same thing bothers me in these trailers that bothered me in
Man of Steel: aren't these guys supposed to be heroes? Isn't their entire conflict about how to best protect people? We get shot-after-shot of them leveling entire neighborhoods but not actually saving anyone except themselves. (Okay, for Clark it makes sense, because we've established that the movie Kents f*cked up at teaching him empathy.) So, where are the actual heroics? Of course, it probably won't hurt it's bottom dollar because a)they're banking on name recognition alone, and b) as Michael Bay has proved, people will pay to see action/sh*t blown up, regardless of plot.
Also, after rewatching the trailer, I'm sooooo glad they made Batman's ending pose with a gun. If I'm thinking of pro-gun superheroes, Batman is always at the top of the list.