Starting to notice a trend here.
Big name, often right-wing jackass / politician / comedian keeps saying that Twitter is censoring free speech and canceling the truth.
Big name creates alternate social media platform that's entire modus operandi is centered around free speech.
Big name decides he does not like countering voices on his platform, and either starts with a straight up ban on certain topics (Anti-Trump) or slowly starts banning people that don't fit the sites ideals, thus countering the supposed modus operandi.
Big name now only have people spouting off racist, homophobic, treasonous, threatening, etc opinions, making the site highly unattractive to advertisers, so big name starts banning or deleting those tweets too.
Big name shuts down site or sells it off due to lack of money, site either fades into a niche or dies entirely.
Now with Truth Social barely making a blip even with Donald Trump supporting it, Elon Musk feels he might have to step in. You know, the guy that is so into free speech that he got a youtuber cancelled for being critical of him and even cancelled a Tesla order for a journalist because he didn't like how an article painted him. Just the paragon of free speech here.